Google Display Network 1. Advertiser can choose from different types of formats to advertise on Google Display Network, including: Text ads Ads that include photos and artwork Ads with animation longer than 30 seconds or other types of motion Video ads None 2. Youtube Partner watch pages are watch pages: with premium partner content vetted by YouTube with videos vetted by Youtube with videos that receive more than 1000 views daily displayed on other partner sites in the display network None 3. A campaign is eligible to use CPM bidding if: It targets Google Display network It targets Google Search network It targets Google search partner sites It is an account that uses prepay billing None 4. Where will TrueView in-stream video ads appear? on video publisher pages in the Google Display Network and Youtube on YouTube Videos only on video publisher pages outside the network on the YouTube Search results page None 5. The following option is best suited to an advertiser interested in branding: CPA CPC CPM eCPM None 6. Most larger advertisers and agencies choose to buy placements on YouTube on a reservation basis, using either ______ or ______ bidding. CPC,CPM CPM, CPD CPC, CPD CPM,CPA None 7. What other assets apart from Diplay and Video are available for advertising on Youtube? MPU Standard banner Rich media Homepage masthead None 8. Which of the following is a valid display network ad format? 120x120 150x150 250x250 300x300 None 9. How can you increase the quality score of your display ad? Increase CPCs Make your landing page more relevant to your ads Decrease the loading time of the landing page Test all possible image ad sizes None 10. The following option is best suited to an advertiser interested in branding: CPA CPC CPM eCPM None Time's up
