Google Display Network 1. _____ is a video-specific campaign management tool within Adwords. Display ad builder Youtube Adwords for video Video ad builder None 2. What other assets apart from Diplay and Video are available for advertising on Youtube? MPU Standard banner Rich media Homepage masthead None 3. Jeff wants to target the specific group of websites for an advertising campaign. Which type of campaign should he choose? Contextual targeting Geographic targeting Content targeting Placement targeting None 4. You can improve your quality score by: Ensuring that your bid is high enough to compete in the auction Ensuring that your keyword list has keywords that relate to a single specific theme Editing your ad, including a clear call-to action for users Verifying that your page is easy to navigate and relevant to your ad None 5. It’s important to measure the performance of your account on multiple levels. In addition, you should consider looking at: Trends over time Search network reports Google ad planner Google Analytics None 6. Youtube Partner watch pages are watch pages: with premium partner content vetted by YouTube with videos vetted by Youtube with videos that receive more than 1000 views daily displayed on other partner sites in the display network None 7. Youtube can serve your ads: Near videos of such established properties like New York Times Near such YouTube hits like Charlie Bit Me or similar videos Near videos that are part of the YouTube Partnership Program Near videos identified as claimed copyright content None 8. Youtube Partner watch pages are watch pages: with premium partner content vetted by YouTube with videos vetted by Youtube with videos that receive more than 1000 views daily displayed on other partner sites in the display network None 9. When adjusting bids, you should remember: Experiment with your bids frequently for best results Don’t adjust bids too frequently None 10. When customers browse a Display network site on their mobile phone, mobile optimized text ads will be given preference over standard image ad s . FALSE TRUE None Time's up
