Google Display Network

1. 

You can create ad extensions not only at the campaign level, but also at the ad group level.

2. 

Advertiser can make bid adjustments at which level?

3. 

1-per-click conversions are useful to measure ______, many-per-click conversions are useful to measure______.

4. 

You can identify sites that are performing well, in addition to those that are performing poorly, by: Generating Website performance report

5. 

Youtube can serve your ads:

6. 

This tool can be used to identify new and better performing sites to include in your Display campaigns.

7. 

Which metric would be most helpful to an advertiser who is interested in a direct response?

8. 

When you manually targeting certain sites, consider:

9. 

The following option is best suited to an advertiser interested in branding:

10. 

You can get more insights on the quality of your display campaign by: