Google Display Network

1. 

Adwords metric “Play Rate” shows:

2. 

Impressions and clicks are not that important in measuring direct response campaigns.

3. 

If your campaign cost-per-acquisition (CPA) is below your CPA goals, you should ____ your bids to _______ acquisition volume.

4. 

_____ is a video-specific campaign management tool within Adwords.

5. 

The following ads can be shown on Google display network:

6. 

Youtube Partner watch pages are watch pages:

7. 

In Google Display network advertisers can choose the way of reaching their potential customers at the right place and time by:

8. 

The following option is best suited to an advertiser interested in branding:

9. 

What display assets are available for advertising on Youtube?

10. 

You can improve your quality score by: