Google Display Network

1. 

1-per-click conversions are useful to measure ______, many-per-click conversions are useful to measure______.

2. 

You can create ad extensions not only at the campaign level, but also at the ad group level.

3. 

Which of the following is a valid display network ad format?

4. 

When running Display campaign, it’s recommended to correct your targeting in the Networks tab by excluding sites in the week 2 or 3 of campaign launch.

5. 

Enhanced campaigns give advertiser the ability to track additional conversion types such as:

6. 

It’s important to measure the performance of your account on multiple levels. In addition, you should consider looking at:

7. 

You can identify sites that are performing well, in addition to those that are performing poorly, by: Generating Website performance report

8. 

You can get more insights on the quality of your display campaign by:

9. 

1-per-click conversions are useful to measure ______, many-per-click conversions are useful to measure______.

10. 

For advertisers who have developed a video strategy, a _________ allows you to house and curate your video content.