Professional Service

  • Director, American National Hall of Fame Board (2011 – 2019).
  • President, Marketing Management Association (2011 – 2012).
  • President Elect and Spring Conference Chair, Marketing Management Association (2010 –
    2011).
  • Board Member, Marketing Management Association (2004 – 2012).
  • Served as a judge for the Links Simulation & MMA Foundation Legacy Fund
  • Outstanding Doctoral Student-Scholar Competition held as part of the
  • Marketing Management Association’s Fall Conference, September 20-22,
    New Orleans, LA.
  • Served as a judge for the Links Simulation & MMA Foundation Legacy Fund
  • Outstanding Doctoral Student-Scholar Competition held as part of the
  • Marketing Management Association’s Fall Conference, September 19-21,
    Minneapolis, MN.
  • Served as a judge at the 2012 SMA Distinguished Teaching Competition, held
    in conjunction with the Society for Marketing Advances Annual Conference, Orlando, FL.
  • Reviewer for 2012 Special Issue of Marketing Education Review on Teaching Innovations in
    Marketing (June 2011).
  • Reviewer (2011, 2012), Marketing Management Association, Fall Conference.
  • Vice President of Marketing, Marketing Management Association (2009 – 2010).
  • Webmaster, Marketing Management Association (2009 – 2011).
  • Member, Publications Council, Marketing Management Association (2001 – 2008).
  • Reviewer for the book (2008) “The Handbook of Technology Management”, Editor-in-Chief,
    Hossein Bidgoli, John Wiley.
  • Reviewer (2008, 2010), “Basic Marketing: A Marketing Strategy Planning Approach,” written by
  • Perreault et. al., published by McGraw Hill Irwin.
  • Reviewer (2008), “International Business: Strategy and Managerial Skills” written by S. Tamer
  • Cavusgil, Gary Knight and John Riesenberger, published by Prentice-Hall and for the
  • Knowledge portal project and IB Educators Consortium.
  • Reviewer for 2007 Special Issue of Marketing Education Review on Teaching Innovations in
  • Marketing (October 2006).
  • Winner, Best of the Great Ideas in Teaching Marketing Contest, held in conjunction with the
    publication of Marketing, Eighth Edition, by Charles Lamb, Joseph Hair, and Carl McDaniel for
  • “Analyzing an Organization’s Web Presence” (January 2005).
  • Reviewer of a manuscript called “Academic Dishonesty” for the Classroom Innovation and
  • Teaching effectiveness track of the 2005 Society for Marketing Advances Conference (May
    2005).
  • Track Chair, Integrated Marketing Communications, Spring 2005 Marketing Management
    Association Conference.
  • Reviewer, 2004 Conference on Emerging Issues in Business and Technology.
  • Reviewer and Discussant (2003), “Consumer Consciousness,” Marketing Management
    Association, Spring Conference.
  • Charter Member, Direct Marketing Professors’ Academy
  • Track Chair, 2001 Conference on Emerging Issues in Business and Technology
  • Reviewer, American Academy of Advertising, Marketing Management Association and Midwest
    Academy of Finance