Addwords General Q’s 1. The Adwords system works best for Advertisers. Publishers. Users. All the Above. None 2. Can an individual website be considered a placement? Yes, a placement can be an entire website No, placement is only a subset of website None 3. The best ways to improve the ad rank without increasing the CPC is to Have relevant ad texts and keywords Increase the Quality score Increase the daily budget Increase the landing page quality None 4. The only way to correct your time zone after setting up your Adwords account is to contact Google Adwords support and request a change. FALSE TRUE None 5. Google’s search results are closely related to Google’s advertising programs FALSE TRUE None 6. If John chooses ‘Accelerated delivery’ the ads in his campaign will Evenly show throughout the day Be displayed as quickly as possible until the budget is reached Receive all possible impressions throughout the day Receive all possible conversions throughout the day None 7. When you reset your password in Adwords then? You have to reset passwords for all other Google products separately which are using same login information. You will use this new password for Adwords and your old password will work for all other Google products. Now you have to use this new password to access all other Google products affected by this Google Account login information. none of these None 8. Google’s search results are closely related to Google’s advertising programs FALSE TRUE None 9. What is an IP Address? Unique Id given by google adwords to every computer model no. of your laptop or desktop processor computer MAC address a unique number assigned by Internet Service Providers to each computer connected to the Internet None 10. Which one of the following is a benefit of tracking Adwords account performance and conversions ? Identify areas of optimization Identify which impressions are most valuable Increased keyword Quality score Decreased keyword Quality score None Time's up