Addwords General Q’s 1. You can target up to 40 different locations in Adwords campaigns. TRUE FALSE None 2. A reason why an advertiser is not able to see his ad, is because The daily budget for the campaign is the same as max CPC All ads within the ad group are active The ad has been approved but doesn’t meet editorial requirements The campaign is paused None 3. With the respect of Text Ad, the display URL field can be used as another line for ad text. TRUE FALSE None 4. Can an individual website be considered a placement? Yes, a placement can be an entire website No, placement is only a subset of website None 5. You have set up a campaign with 1$ as CPM bid. The total number of impressions received is 90000. What is your ad spend in CPM? 0.9$ 9$ 900$ 90$ None 6. If your ads aren‘t running for some reason, you will receive a notification FALSE TRUE None 7. Where can you change the language or currency format in your Adwords account? It cannot be done In My Settings Tab In the Opportunities tab In the My Account tab None 8. The best ways to improve the ad rank without increasing the CPC is to Have relevant ad texts and keywords Increase the Quality score Increase the daily budget Increase the landing page quality None 9. What are the main benefits of using Adwords? Relevance Return on Investment (ROI) Reach All of the above None 10. What is a Query? It is a sentence with minimum 3 words a word or phrase that a user writes into the search engine it is a question with one answer none of the above None Time's up