Addwords General Q’s 1. What is an IP Address? Unique Id given by google adwords to every computer model no. of your laptop or desktop processor computer MAC address a unique number assigned by Internet Service Providers to each computer connected to the Internet None 2. What is a Query? It is a sentence with minimum 3 words a word or phrase that a user writes into the search engine it is a question with one answer none of the above None 3. Alerts in Adwords are used for: Messages about potential problems to fix Product-related messages to let you know about updates to AdWords Optional messages to keep you updated on the performance of your account Important messages to help keep your account active and running None 4. Google image ads cannot be shown on the Google search results pages. TRUE FALSE None 5. If you change Google interface language to Spanish and then perform search on Google.com: You will see ads targeting English You will see ads targeting Spanish You will see Spanish ads for products located in US You will see ads for products located in Spain None 6. Can an individual website be considered a placement? Yes, a placement can be an entire website No, placement is only a subset of website None 7. You can adjust your bids to different times of the day, or days of the week using _____ tool. Ad timing tool Ad rotation tool Demographic bidding tool Ad Scheduling tool None 8. “Buy here” and “try this feature now” – are both examples of call to action phrases. FALSE TRUE None 9. The only way to correct your time zone after setting up your Adwords account is to contact Google Adwords support and request a change. FALSE TRUE None 10. Text ads can only appear on Google search results page TRUE FALSE None Time's up
