Ads 1. Which of these options is not allowed in Ad text as per AdWords Policy? Get a quote Free Shipping! Great offers, Click here All of these None 2. The maximum size limit of an image ad 150 KB 50 MB 500 KB 5 MB None 3. The best way to improve the ad rank without increasing the CPC is to Have irrelevant ad text and keywords. Decrease the landing page quality. Increase the daily budget. Increase the Quality score. None 4. “Buy here” and “try this feature now” – are both examples of call to action phrases. FALSE TRUE None 5. What an advertiser should prefer in order to keep viewers interested in watching his click-to-play video ad? Write everything you want on the opening image (like many lines of text ,etc) keep opening image plane dont write anything Video should not relate to the product or services you are promoting Deliver key messages as soon as possible None 6. Which one of the given phrases is not a ‘call-to-action’ phrase? Buy Now Call Today Sign Up Search None 7. Keyword is relevant to the ad, but it still has very low conversion rate. What changes should you try to make? Change your landing page Choose higher CPA Change your CPC Experiment with different ad texts None 8. The upper limit for any type of image ad that you allowed to use in Adwords is: 50KB 200KB 150KB 100KB None 9. A reason why an advertiser is not able to see his ad, is because the ad has been approved but doesn't follow editorial guidelines. all the ads within the ad group are active. the campaign is paused. the daily budget for the campaign is the same as the system's recommended amount. None 10. How many exclamation points are allowed in the ad test? Any number Two One None None Time's up
