Ads 1. On the Google search sites your ads can appear: In the middle of the search page Google maps, Google Shopping and Google Images Below organic search results Alongsite or above organic search results None 2. The first element of a video ad that user will see. Adwords logo An ad text A call to action An opening image None 3. The destination URL of text ads can be 25 chars long including spaces. 35 chars long including spaces. 35 chars long. Up to 1024 characters long. None 4. Superlative claims such as “the best marketing tool” ___ Should never be used Can only be used when backed by a third party Can only be used for a certain time after the claim has been made Can be used None 5. What are the maximum number of characters allowed in Headline of a normal Text Ad? 35 characters 20 characters 25 characters 8 characters None 6. According to Google Adword’s advertising policies which of the following ads will not be allowed? Our Big Sale Laptops sold 4 less! Find the lowest $ example.com Our Big Sale Laptops sold for less! Find the lowest price example.com Deals on classics Classic movies on sale "Frankly, my dear..." example.com Big Sale New arrivals Large assortment! None 7. You can add keyword with broad match modifier by: Selecting “broad match modifier” option when adding new keyword list Editing the existing broad keyword and adding the plus sign (+) prefix Editing the existing broad keyword and selecting “broad match modifier” as match type Editing the existing phrase keyword and selecting “broad match modifier” as match type None 8. Ad position on the Display network is determined by your _____ in the auction. Ad Quality Bid Ad Rank Quality score None 9. According to Google Adword's advertising policies which of the following is correct? More money for U. Hurry Up !!! Click here Make more $$$ Make more Dollars! None 10. The maximum size limit of an image ad 150 KB 50 MB 500 KB 5 MB None Time's up
