Bidding and Budget

1. 

What kind of result advertiser can expect after increasing bids but limiting daily budget?

2. 

When the main goal of the website is to is to get more people to sign up for a newsletter, what should advertiser focus on?

3. 

In order to use conversion tracking , you need an Adwords account, a website and:

4. 

George has set a $1 Max CPC ad group bid. He then decided to add a +20% adjustment for Miami, and -50% adjustment for Sundays. His resulting bid for a search that occurs in Miami on a Sunday will be:

5. 

When CPC and CPM ads compete for the same Display Network placement, Google uses special metric called eCPM to get the comparison.

6. 

___________ is a feature that reduces the price advertisers pay for clicks automatically if Adwords data shows that the click from a display network page is less likely to result in a conversion.

7. 

You have set up a campaign with 1$ as CPM bid. The total number of impressions received is 60000. What is your ad spend on CPM ?

8. 

Which Video Ad format is preferred while using cost-per-view (CPV) bidding?

9. 

To make up for the days when the daily budget is not reached , Adwords system

10. 

Which factor should be most important to you while deciding keyword bids in manual
cost-per-click bidding, when your main aim is to get Conversions?