Campaigns 1. Device Targeting is applied at the Account Level. Campaign Level. Ad-group Level. Keyword Level. None 2. You can make changes to location and language targeting at? Account level Campaign level Ad Group level Only if you choose display network None 3. Campaign status “Suspended” indicates that: Your AdWords campaign is inactive because it was scheduled to begin at a future date Your AdWords campaign is inactive because your prepaid account balance has run out. Your AdWords campaign was suspended because it’s past its scheduled end date Your AdWords account is inactive for violating advertising policy None 4. If 50,000 people search for the keywords that triggers your ad, but only 250 people click on your ad, What would be the CTR? 0.50% 5% 10% 0.05% None 5. It‘s recommended to organize your campaign to Mirror your website Sort and view performance statistics Make large-scale changes Several ad groups that focus on the specific branches of products None 6. The toggle graph option allows you to View data points like clicks, impressions, CTR. View fluctuations in the budget over a time period. View data points like CTC, CTR, clicks. View fluctuations in the budget over a month. None 7. You can make changes to location and language targeting at? Account level Campaign level Ad Group level Only if you choose display network None 8. The best way to organize Adwords account is stick to many goals per campaign. stick to one goal per campaign. not to test and refine the keyword list. mismatch the keywords in the ad group. None 9. System that helps advertisers by reducing CPCs on pages that do not convert well is called: Price Optimizer Smart Pricing Conversion Optimizer Adwords Discounter None 10. Conversion (1-per-click) is useful to measure: Leads and sign-ups Conversions that are valuable every time they happen (such as purchases) Page views Time on page goals None Time's up
