Campaigns 1. Ad scheduling is based on Your computer's time zone. The time zone of the targeted regions. The account's time zone. Greenwich Meridian Time None 2. You can have up to ______ keywords per ad group, up to________ ad groups per campaign and up to _____ campaigns per account. 2000, 25, 25 100,002,000,010,000 100, 1000, 25 None 3. Conversion (1-per-click) is useful to measure: Leads and sign-ups Conversions that are valuable every time they happen (such as purchases) Page views Time on page goals None 4. If 50,000 people search for the keywords that triggers your ad, but only 250 people click on your ad, What would be the CTR? 0.50% 5% 10% 0.05% None 5. The performance summary graph Reviews conversion data within account statistics. Runs reports on numerous metrics including campaign, keyword and conversion data. Compares trends within your account. Reviews advanced goal definition, conversion funnel analysis etc. None 6. You can make changes to location and language targeting at? Account level Campaign level Ad Group level Only if you choose display network None 7. Device Targeting is applied at the Account Level. Campaign Level. Ad-group Level. Keyword Level. None 8. Which one of the following is set at the campaign level? Email address Location Targeting Password Billing information None 9. The best way to organize Adwords account is stick to many goals per campaign. stick to one goal per campaign. not to test and refine the keyword list. mismatch the keywords in the ad group. None 10. Campaign status “Suspended” indicates that: Your AdWords campaign is inactive because it was scheduled to begin at a future date Your AdWords campaign is inactive because your prepaid account balance has run out. Your AdWords campaign was suspended because it’s past its scheduled end date Your AdWords account is inactive for violating advertising policy None Time's up
