Campaigns 1. Which one of the following is set at the campaign level? Email address Location Targeting Password Billing information None 2. Campaign status “Suspended” indicates that: Your AdWords campaign is inactive because it was scheduled to begin at a future date Your AdWords campaign is inactive because your prepaid account balance has run out. Your AdWords campaign was suspended because it’s past its scheduled end date Your AdWords account is inactive for violating advertising policy None 3. It‘s recommended to organize your campaign to Mirror your website Sort and view performance statistics Make large-scale changes Several ad groups that focus on the specific branches of products None 4. You can make changes to location and language targeting at? Account level Campaign level Ad Group level Only if you choose display network None 5. If Alfred chooses 'Accelerated delivery' the ads in his campaign will appear for keywords not listed in the campaign. be spread across the day. be displayed as often as possible until the budget is reached. receive all possible impressions through out the day. None 6. Best way to separate the campaigns is by Alphabetical order Cost per click Brands CPM None 7. Which one of the following is a tool for managing Adwords bids ? Contextual Targeting Tool. Keyword Tool. Placement Tool. Ad Scheduling. None 8. Which sub-tabs you can find within SETTINGS on a new enhanced campaign? (can have more than one answer) Devices Extensions Locations Ad schedule None 9. You can have up to ______ keywords per ad group, up to________ ad groups per campaign and up to _____ campaigns per account. 2000, 25, 25 100,002,000,010,000 100, 1000, 25 None 10. Conversion (1-per-click) is useful to measure: Leads and sign-ups Conversions that are valuable every time they happen (such as purchases) Page views Time on page goals None Time's up
