Display Network 1. What will you do to make sure that your ad won't show on certain websites? add negative keywords wll not use contextual targeting use site and category exclusion none of these None 2. Which of these are "Display Network only" campaign types? Standard Remarketing All features Mobile apps None 3. To make the campaign run on automatic placement under the network settings, "Select relevant pages across the entire network". "Select relevant pages only on the placements and audiences I manage". Do not select Display network checkbox. Select only Google Search checkbox. None 4. The Google Display Network reaches over ____ of unique Internet users around the world. 80% 70% 60% 50% None 5. _________ report shows performance of your ads in the display network. Site Outlay Placement Performance Geographic Performance Display Performance None 6. What is meant by Contextual targeting? AdWords will automatically find pages in the Display Network with content that matches your keywords and place your ads next to them It is a must to use in Display Network Competitors are targeted based on keywords None of these None 7. Your ads can be shown to customers who visit Display Network websites from full-browser mobile devices, like iPhone or Android devices, however your ads cannot appear on mobile apps, since they are not a part of Google Display Network. FALSE TRUE None 8. Which report provides site-level performance metrics for ads running on the Display network? Website statistics Display performance Placement performance Geographic performance None 9. Which report provides site-level performance metrics for ads running on the Display network? Website statistics Display performance Placement performance Geographic performance None 10. With ________ your keywords will determine where on the display network the ads will be shown. Automatic Placements Managed Placements Placement Report CPM bidding None Time's up
