Display Network 1. Which report provides site-level performance metrics for ads running on the Display network? Website statistics Display performance Placement performance Geographic performance None 2. Which of these are not a part of Google Search Network? (can have more than one answer) Gmail Google Shopping Google Maps You tube None 3. Contextual Targeting Tool is used to? Which ads are performing great in Display Network see daily budget recommendation for your campaingn for both Search and display network option a & option b see potential webpages where your ad can appear based on your keywords None 4. What is Placements? Placements are locations on the Google Display Network where your ad can appear. Google automatically selects locations on the Display Network where your ad can appear Locations on Google Search Network Placements are locations or websites where your ad can appear. None 5. _________ report shows performance of your ads in the display network. Site Outlay Placement Performance Geographic Performance Display Performance None 6. Your ads can be shown to customers who visit Display Network websites from full-browser mobile devices, like iPhone or Android devices, however your ads cannot appear on mobile apps, since they are not a part of Google Display Network. FALSE TRUE None 7. A placement is usually ________ where you like your ad to appear. a website. a page in a website. a specific portion of a page say a header or footer. targeted region. None 8. With Managed placements your keywords will determine where on the display network the ads will be shown. TRUE FALSE None 9. To make the campaign run on automatic placement under the network settings, "Select relevant pages across the entire network". "Select relevant pages only on the placements and audiences I manage". Do not select Display network checkbox. Select only Google Search checkbox. None 10. A Low CTR on display network pages is abnormal and usually indicates that your ads are not profitable. FALSE TRUE None Time's up
