Display Network

1. 

The Google Display Network reaches over ____ of unique Internet users around the world.

2. 

Display advertising is useful in reaching high potential customers who are actively searching for the specific product or service you provide.

3. 

Your ads can be shown to customers who visit Display Network websites from full-browser mobile devices, like iPhone or Android devices, however your ads cannot appear on mobile apps, since they are not a part of Google Display Network.

4. 

_________ report shows performance of your ads in the display network.

5. 

For Display network pages, Google uses __________ to match keyword
to webpage content.

6. 

A placement is usually ________ where you like your ad to appear.

7. 

With the respect of contextual targeting, when searching on the Google Display network for pages containing content that matches keywords, to which level Adwords takes contextual matching?

8. 

When running display campaign, advertiser should wait for at least 4 days before making significant changes such as changing bids, excluding sites or pausing ad group.

9. 

Which report provides site-level performance metrics for ads running on the Display network?

10. 

What is meant by Contextual targeting?