Display Network 1. With Managed placements your keywords will determine where on the display network the ads will be shown. TRUE FALSE None 2. Which report provides site-level performance metrics for ads running on the Display network? Website statistics Display performance Placement performance Geographic performance None 3. When running Display campaign, it’s recommended to correct your targeting in the Networks tab by excluding sites in the week 2 or 3 of campaign launch. TRUE FALSE None 4. Your ads can be shown to customers who visit Display Network websites from full-browser mobile devices, like iPhone or Android devices, however your ads cannot appear on mobile apps, since they are not a part of Google Display Network. FALSE TRUE None 5. For Display network pages, Google uses __________ to match keyword to webpage content. Search Targeting Contextual Targeting Location Targeting Device Targeting None 6. A Low CTR on display network pages is abnormal and usually indicates that your ads are not profitable. FALSE TRUE None 7. Which of these are not a part of Google Search Network? (can have more than one answer) Gmail Google Shopping Google Maps You tube None 8. Display advertising is useful in reaching high potential customers who are actively searching for the specific product or service you provide. TRUE FALSE None 9. What is Placements? Placements are locations on the Google Display Network where your ad can appear. Google automatically selects locations on the Display Network where your ad can appear Locations on Google Search Network Placements are locations or websites where your ad can appear. None 10. With Managed placements your keywords will determine where on the display network the ads will be shown. TRUE FALSE None Time's up
