Display Network 1. With Managed placements your keywords will determine where on the display network the ads will be shown. TRUE FALSE None 2. Which report provides site-level performance metrics for ads running on the Display network? Website statistics Display performance Placement performance Geographic performance None 3. What is Placements? Placements are locations on the Google Display Network where your ad can appear. Google automatically selects locations on the Display Network where your ad can appear Locations on Google Search Network Placements are locations or websites where your ad can appear. None 4. Which report provides site-level performance metrics for ads running on the Display network? Website statistics Display performance Placement performance Geographic performance None 5. A Low CTR on display network pages is abnormal and usually indicates that your ads are not profitable. FALSE TRUE None 6. The three types of placements are Automatic Placements, Managed Placements and Exclusive Placements Auto Placements , Managed Placements , Executive Placements Automatic placements and Managed placements. There is no third type Automatic Placements , Managed Placements and Excluded Placements. None 7. With the respect of contextual targeting, when searching on the Google Display network for pages containing content that matches keywords, to which level Adwords takes contextual matching? To the domain level To the page level To the ad group level To the keyword level None 8. What is meant by Contextual targeting? AdWords will automatically find pages in the Display Network with content that matches your keywords and place your ads next to them It is a must to use in Display Network Competitors are targeted based on keywords None of these None 9. _________ report shows performance of your ads in the display network. Site Outlay Placement Performance Geographic Performance Display Performance None 10. When running display campaign, advertiser should wait for at least 4 days before making significant changes such as changing bids, excluding sites or pausing ad group. FALSE TRUE None Time's up
