Display Network 1. Your ads can be shown to customers who visit Display Network websites from full-browser mobile devices, like iPhone or Android devices, however your ads cannot appear on mobile apps, since they are not a part of Google Display Network. FALSE TRUE None 2. The Google Display Network reaches over ____ of unique Internet users around the world. 80% 70% 60% 50% None 3. What are Managed Placements? Managed placements are specific ad placements over Internet where you'd like you ads to appear. Managed placements are specific ad placements over Google Network where you'd like you ads to appear. Managed placements are specific ad placements in the Display Network where you'd like you ads to appear. Managed placements are specific ad placements in the Search Network where you'd like you ads to appear. None 4. What is the maximum number of sites that can be excluded while targeting the display network? 2000 5000 10000 33000 None 5. Ad position on the Display network is determined by your _____ in the auction. Ad Quality Bid Ad Rank Quality score None 6. What will you do to make sure that your ad won't show on certain websites? add negative keywords wll not use contextual targeting use site and category exclusion none of these None 7. Ad position on the Display network is determined by your _____ in the auction. Ad Quality Bid Ad Rank Quality score None 8. A Low CTR on display network pages is abnormal and usually indicates that your ads are not profitable. FALSE TRUE None 9. When running display campaign, advertiser should wait for at least 4 days before making significant changes such as changing bids, excluding sites or pausing ad group. FALSE TRUE None 10. With ________ your keywords will determine where on the display network the ads will be shown. Automatic Placements Managed Placements Placement Report CPM bidding None Time's up
