Display Network 1. What will you do to make sure that your ad won't show on certain websites? add negative keywords wll not use contextual targeting use site and category exclusion none of these None 2. Which report provides site-level performance metrics for ads running on the Display network? Website statistics Display performance Placement performance Geographic performance None 3. What is the maximum number of sites that can be excluded while targeting the display network? 2000 5000 10000 33000 None 4. With Managed placements your keywords will determine where on the display network the ads will be shown. TRUE FALSE None 5. Which of these are not a part of Google Search Network? (can have more than one answer) Gmail Google Shopping Google Maps You tube None 6. The Google Display Network reaches over ____ of unique Internet users around the world. 80% 70% 60% 50% None 7. A website must be part of the ______ to be available for Placement Targeting. World Wide Web Google Display network Google Search network AOL None 8. Which of these are "Display Network only" campaign types? Standard Remarketing All features Mobile apps None 9. What happens in managed placements? You can select any site on Internet and Google can display your ad their AdWords will find appropriate sites to place your ads on Display network An advertiser can choose specific sites or places on Google Display Network for their ads to appear You can select one site on which your ad will appear None 10. With the respect of contextual targeting, when searching on the Google Display network for pages containing content that matches keywords, to which level Adwords takes contextual matching? To the domain level To the page level To the ad group level To the keyword level None Time's up
