Keywords 1. If I use a broad matched keyword 'old furniture' and a negative keyword '-new', your ad could appear when user enters which of these queries? Old tables and furnitures old furniture for bed room new furniture on sale new and old furniture available None 2. ________ Report helps to see the search queries that triggered your ads. Search Terms Search Queries Search Traffic Traffic estimator None 3. I have to include a negative keyword "football" in my ad group, how will I write it? {football} "football" -[football] #NAME? None 4. Once your broad matches have gathered impressions and clicks, review the _____ report to monitor which keyword variations triggered your ads. Placement performance Keywords performance Matched search query Search terms None 5. Adding negative keywords to your account can also help in? improving CTR get more impressions than before less qualified clicks All of these None 6. A single ad group may contain up to _____ keywords. 50 1000 5000 20000 None 7. Adding negative keywords to your account can also help in? improving CTR get more impressions than before less qualified clicks all of these None 8. A keyword which has a high CTR can still have a low quality score due to, Poor Landing page quality. High CPC bid. Less daily budget. No image ads in the campaign. None 9. When choosing the correct match for his keyword, advertiser should keep in mind that the _____ the keyword is, the more relevant that keyword will be to someone. Broader Narrower None 10. In order to create a successful ad, you should focus on including at least one of your high-performing keyword in your ad text FALSE TRUE None Time's up
