Location Targeting 1. If you have a small business which provides services to particular area of the city then which type of location targeting you should prefer? Country wide location targeting City level location targeting Proximity targeting or "Target a radius" State level location targeting None 2. Google shows your ad based on location of a user and which factors are used to precisely target a particular user using Google or Google partner sites on Desktop Computer or Laptop? Internet Protocol (IP) address Google Domain Location of Interest All of these None 3. Which of the following techniques Adwords system doesn’t employ when showing your ads to users in your targeted location. Search term the user employs while searching in Google Google domain being used IP address of the user Based on the system’s time zone and maps of the location None 4. An advertiser in Spain sells t-shirts through his website. He ships only within Spain. What is the best location targeting method for him? customized targeting country targeting city-level targeting placement targeting None 5. If you change Google interface language to Spanish and then perform search on Google.com: You will see ads targeting English You will see ads targeting Spanish You will see Spanish ads for products located in US You will see ads for products located in Spain None 6. An advertiser wants to add around 1100 targeted locations using bulk targeting method, how will he achieve this? AdWords allows you to add a list of up to 1000 location targets, so you can't add more than 1000 locations AdWords allows you to add a list of up to 1000 location targets at a time. So an advertiser will add 1000 locations and save them then again he will add the remaining locations. There is no bulk targeting in AdWords An advertiser can add upto any number of locations at any single time in the system. None 7. If you have a small business which provides services to particular area of the city then which type of location targeting you should prefer? Country wide location targeting City level location targeting Proximity targeting or "Target a radius" State level location targeting None 8. Adwords system doesn't employ which one of the following techniques to show your ads to users in your targeted location: Google domain being used (.fr,.in,.de, etc.) Search term the user employs while searching in Google. Based on the IP address of the user. Based on the system's time zone and maps the location. None 9. A person sitting in India searches on "Google.com.au" (Australian google domain). Will see ads targeted to ? Australia India Ads from all over the world None of these None 10. Rahul performs a Google search from his desktop computer using query "Mumbai flats on rent" . He will be shown ads ? targeted to his actual location only based on his Google history targeted to Mumbai city irrespective of his actual location because city name was used in the search phrase/query None of these None Time's up
