Quality Score 1. Quality score does not influence advertiser’s: Default Max. CPC First page bid estimates Actual CPC Ad position None 2. How can we increase low quality score ? By Optimizing low qualtiy score keywords By removing all low performing or low quality score keywords Double the max CPC of those keywords Don't do anything None 3. How is Ad Rank calculated on Search Network? Bid * Quality Score max CPC Dail budget CTR None 4. The higher your quality score the _____ your cost and ______ your ad position. lower, worser higher, better lower, better lower, butter None 5. In Google Display Network campaign with placement targeted ads Quality Score is calculated based on? Quality of your ads landing page max CPC of the keyword trigerring your ad Search Network quality score None of these None 6. What does quality score influence ? Daily Budget. Standard delivery of ads. Actual CPC. Location Targeting. None 7. Ad rank is calculated by the formula CPC bid * Quality score CPC bid / Quality score CPC bid *10 / Quality score CPC bid *100 / Quality score None 8. Ad rank is calculated by the formula CPC bid * Quality Score. CPC bid / Quality Score. CPC bid *10 / Quality score. CPC bid *100 / Quality score. None 9. Quality score is determined by CTR. daily budget. CPC. Page Rank. None 10. The Quality score for Google search network and Google Display network are ________ same. different. depends on CPM bid. depends on CPC bid. None Time's up
