Quality Score 1. Landing page quality is not influenced by usefulness and relevance of information. ease of navigation. load time. number of words in the page. None 2. Quality score is determined by CTR. daily budget. CPC. Page Rank. None 3. Which of the following are the elements of a high quality landing pages? Faster Load time and unique content. Unique content and great design. Faster load time and great design. Loading time and content. None 4. Advertising performance on the content network won’t affect the quality score on search network because Quality score is calculated separately for the search network and content network. Quality score is not calculated for the Display network. Quality score is not calculated for the Search network. Quality score is not calculated for search or display netwoks. None 5. How is Ad Rank calculated on Search Network? Bid * Quality Score max CPC Dail budget CTR None 6. Quality Score affects the following things in your account: Daily budget Keyword‘s first page bid estimate Ad position Ad auction aligibility None 7. Ad rank is calculated by the formula CPC bid * Quality score CPC bid / Quality score CPC bid *10 / Quality score CPC bid *100 / Quality score None 8. What is the reason for possible Quality Score fluctuations? A new ad group was created An increased daily budget A change to location and language targeting settings Competitors ad position None 9. What does quality score influence ? Daily Budget. Standard delivery of ads. Actual CPC. Location Targeting. None 10. Your Quality Score on the Google Display Network works a bit differently than the Search Network TRUE FALSE None Time's up
